BEFORE WE START

Bring your brand. We build the engine.

Creatd learns your brand once, then runs the whole loop on it. The better we know you at the start, the sharper everything it makes. Here’s what to have ready.

Three quick steps. Most of it you already have.

Step 1THE ESSENTIALS

Five things to have ready

Enough for a real first draft in your voice. Most of it you already have.

  • Your logoLight and dark versions, PNG or SVG.
  • Brand colorsHex codes, or a link to the page that looks most like you.
  • A sense of voiceA few pieces of copy you're proud of.
  • What you doA short description, and who it's for.
  • Your channelsThe social accounts you'll publish to.
Step 2FOR THE BEST RESULTS

Bring your brand toolbox

If you keep brand guidelines, send them whole. We read them first, so the work sounds like you from day one — not the internet.

Brand book or guidelinesvoice, color, type, identity
Tone-of-voice guidehow you sound, the words you avoid
Positioning or strategy deckwhat sets you apart, your promise
Personas or audience researchwho we write for
Asset library or DAM exportlogos, imagery, templates
Competitor or market analysiswho you stand apart from
Content or editorial guidelinesyour themes and limits

No brand toolbox yet — we draft these with you.

Step 3A FEW QUICK CONFIRMS

Things only you can tell us

Short answers. We handle the rest.

  • CompetitorsSix to eight names you want to stand apart from.
  • Real customersOne to three, with who they are and why they buy.
  • LanguageThe language your content runs in, plus any others.
  • Calls-to-actionWhere your content should send people.
  • VoiceWhose voice it is: a founder, the team, or the brand.

Bring the spark. We do the work.

Start free, or send your brand material and we’ll set it up with you.